Hello,
I’m Rob.

Brand problems are complex: the right stories in the wrong place; a distinct voice with an indistinct style; a market aspiration without the right machinery to deliver. Or, more likely, perm any combination of the above.
To know where to start you need the insight to differentiate between the critical problem and the obvious one, and the focus to make change meaningful. That’s where I can help.

I’ve been around the block a bit: built design businesses, led big agency teams in London and India, seen the rise of design offshoring from the inside, been a big-four change consultant.

It means I bring a unique and unusually broad perspective to every job I work on – a rare mix of brand strategist, creative director, type designer, content supply chain and offshore creative specialist, and martech consultant – the best of creative strategy and strategic creativity.

Now I’m bringing all of my passions and skills from a thirty-year career working around the world on global brands, to help organisations make fast, focused and meaningful brand change – working with them either as an independent external consultant or internally in fractional leadership roles.